Pinboard (asterisk2a)
https://pinboard.in/u:asterisk2a/public/
recent bookmarks from asterisk2aGreenpeace: Deutsche werfen selbst gut erhaltene Kleidung in den Müll - SPIEGEL ONLINE2015-11-23T19:29:38+00:00
http://www.spiegel.de/wirtschaft/service/kleidung-landet-bei-vielen-deutschen-laut-greenpeace-im-muell-a-1064055.html
asterisk2aclosetphile consumerist consumerism zombie consumer materialism status anxiety Fast Fashion Industry symbol socioeconomic capitalism marketing advertising sustainability sustainable disposable income discretionary spending Primark Zara H&M resource depletion ecological disaster environmental Wertegesellschaft Wegwerfgesellschaft society Gesellschaft debt choice paradox of householdhttps://pinboard.in/u:asterisk2a/b:a99043a5d255/Save the World, Turn a Profit - Bloomberg View2015-09-27T01:13:32+00:00
http://www.bloombergview.com/articles/2015-09-25/save-the-world-turn-a-profit
asterisk2amainstreet.org Wall Street shareholder value profit maximisation closetphile corporate values culture vision mission social entrepreneurship Non-Profit fiduciary responsibility Legacy Venture Capital Kickstarter B-corporation Etsy tax avoidance evasion lobbyist lobby Lobbying conglomerate Big Sugar food industry Desert pharmaceutical pharma banking crisis investment retail bank Tesla Motors exploitation revolving doorhttps://pinboard.in/u:asterisk2a/b:3b1d39daa7ee/Consumed: How We Buy Class in Modern Britain: Amazon.co.uk: Harry Wallop: 9780007457106: Books2015-09-13T18:35:55+00:00
http://www.amazon.co.uk/Consumed-How-Class-Modern-Britain/dp/0007457103/
asterisk2a> decision fatigue]]>status anxiety symbol quo socioeconomic social identity visual labels label boxes snap judgement Alain de Botton book materialism consumer choice consumerism consumerist zombie closetphile marketing reframing framing Apple aspirational product advertisement advertising childhood development prejudice society Gesellschaft Wegwerfgesellschaft short-term substance abuse climate change global warming long-term view thinking counter culture Silicon Valley entrepreneurship Opportunism opportunist crony capitalism post-capitalism Share Economy marginal propensity to consume disposable income discretionary spending finite resources ecological disaster plastic nation bag environmental Millennials generationy Wall Street profit maximisation shareholder value shared economic interest crisis unintended consequences unknown unkown Polarisation manufactured consent corporate media lobbyist lobby Lobbying Career Politicians nanny state revolving door propaganda CSR responsibility values character personal PR spin doctor conhttps://pinboard.in/u:asterisk2a/b:51ff14fdb566/Flüchtlingskrise: "Die Verteddybärisierung der Flüchtlinge" - Kolumne - SPIEGEL ONLINE2015-09-11T22:57:00+00:00
http://www.spiegel.de/kultur/gesellschaft/georg-diez-ueber-die-gefuehlsduselige-debatte-zur-fluechtlingsfrage-a-1052520.html
asterisk2aSocial Media activism activists Greenpeace closetphile entrepreneurship change zombie consumer consumerist consumerism Fashion Industry materialism status anxiety Vegan carnism animal rights omnivore symbol minimalism minimalismus intrinsic motivation habit forming hook Gamification quantified self sustainability sustainable Tribe Purple Cow 1000 True Fans Seth Godin alternative society culture Gesellschaft Zivilgesellschaft civic life community management Millennials generationy PR spin doctor reframing framing multiculturalism refugee crisis Sharia Law Quran Islamichttps://pinboard.in/u:asterisk2a/b:c6f167ad0127/Millennials Can't Afford Cars, and Are Fine With That - Bloomberg View2015-09-09T21:21:56+00:00
http://www.bloombergview.com/articles/2015-09-08/millennials-can-t-afford-cars-and-are-fine-with-that
asterisk2awage growth income squeezed middle class economic disposable discretionary spending history globalization globalisation western world developed UK USA Europe Millennials Generationengerechtigkeit fairness inequality Gini coefficient social mobility marginal propensity to consume trickle-down economics neoliberalism neoliberal Super Rich 1% tax code capital gains Share Economy digital academia academics microeconomic policy student loan debt Bubble stagnation secular household consumer private 2015 recovery Robert Reich Joseph Stiglitz Paul Krugman Thomas Piketty plutocracy Wall Street profit maximisation shareholder value emerging affordable housing cost of living ownership closetphile status anxiety symbol Media materialism zombie consumerist consumerism Workers Union precarious work working poor standard Zeitarbeit Leiharbeit self-employment Zero Hour Contract Contractor competitive competition differentiate differentiation Mobile Creatives Future Universal Basic Germany babyboomers generation rent Richardhttps://pinboard.in/u:asterisk2a/b:a001f6286dd8/Episode 30: Felix Salmon by Product Hunt2015-09-03T12:06:48+00:00
https://soundcloud.com/product-hunt/episode-30-felix-salmon
asterisk2aSilicon Valley closetphile social entrepreneurship Internet Start-Up advice lesson of You life hacker philosophy Felix Salmon Wall Street crony capitalism post-capitalism shareholder value profit maximisation David Heinemeier Hansson bootstraped bootstrapping bootstrapped native advertising friction frictionless creation Core Product Proposition values corporate culture intangible added personal counter advertisement pre-roll ad micropayment micropayments Bitcoin Dogecoin brand awareness branded content e-mail marketing referral attention span graph Twitter oh hi there world Facebook Instant Articles Apple Newsstand News Google Search Newsfeed RSS Platform TOS EULA 24-hour cycle business model pageviews BuzzFeedhttps://pinboard.in/u:asterisk2a/b:b23caa171a2f/Amazon's No Outlier: The Science Behind Broken Work Cultures | Fast Company | Business Innovation2015-09-01T00:39:16+00:00
http://www.fastcompany.com/3050251/what-amazon-can-teach-us-about-high-performing-work-cultures
asterisk2a> 4-day work week hustle and busting ass, 3 day weekend!? - via ycombinator commenter - I think that I did better work always having 3 day weekends, and opened up time for other activities like writing books and getting more exercise. - see descape.de/about/ - // work has meaning, u have identity, and get time to recover and explore else, not just identify yourself w work. // see teamtreehouse ryan carson. // http://thehustle.co/why-millennials-are-unhappy]]>4-day work week descape closetphile Start-Up advice lesson of You passion vision mission social entrepreneurship identity status anxiety sociology Maslow self-actualization self-awareness Amazon corporate culture values environment workplace beyond drama chronic stress Millennials generationyhttps://pinboard.in/u:asterisk2a/b:b94ad9b2ce68/Ambition | The Best VC Blogs for SaaS Sales2015-08-30T21:27:00+00:00
https://ambition.com/blog/2015/05/13/best-vc-saas-sales-blogs-2015/
asterisk2a> ] Our job was to go out there and show customers a different but better way of doing business. // The Price Is Right: And for Early-Stage SaaS Companies, It Needs to Be. - bit.ly/1N55FgU - //Understanding Your Customer's Desired Outcome.]]>SAAS Start-Up lesson advice metrics KPI closetphile sales marketing content Tribe 1000 True Fans Purple Cow Seth Godin mission vision community management pricinghttps://pinboard.in/u:asterisk2a/b:48d136388bfa/Modern Storytellers: Gary Vaynerchuk and Casey Neistat - YouTube2015-08-30T20:28:58+00:00
https://www.youtube.com/watch?v=LW0FU3qm0jE
asterisk2a> always on record. thus being consistent, you, authentic, key to sustainability. everyone is the PR agent for themselves. // bullshit detectors have become hyper-refined. // - have to open yourself up to it, as requirement, to be radically honest, vulnerable, see Brene Brown. // also, have to leave money on the table! << going for the marathon! not the sprint. not profit maximisation. go for legacy. willingness to say no, knowing when to say no because it would be short-term optimisation. // keeping values/guiding principles/mission/vision with growing team - is about success of your leadership team/exec team (Eventbrite gal talked about this in yc talk, surprised about internal champions/leaders). // [AD PRODUCT FOR CLOSETPHILE AND OH HI THERE WORLD!] attention graph/span: what brings value to ppl?! ads should bring, have to bring value! its not about reach/pageviews. its about attention. being part. creating value!!! also not add friction - ie pre-roll ad. normal ads steal time!]]>Gary Vaynerchuk Casey Neistat storytelling Selbstdarstellung status anxiety Social Media authenticity authentic Selbstfürsorge Start-up of You Branding Personal Brand communication community management attention span oh hi there world closetphile business model pageviews value creation Core Product Proposition intangible corporate values added shared economic interest lesson advice differentiate differentiation noise pollution distraction user behaviour lilwrld advertisement advertising native branded content marketing advertorial Programmatic targeting re-targeting celebrity culture Vlog Vlogging experience perspective generated actions changehttps://pinboard.in/u:asterisk2a/b:69d106f8371a/E-Commerce is a Bear — Medium2015-08-24T20:53:27+00:00
https://medium.com/@dunn/e-commerce-is-a-bear-d233f02d52a5
asterisk2ae-commerce Amazon eBay commodity business commoditization differentiate differentiation vertical category Jet.com model subscription distribution discovery Google Shopping commerce Retail Walmart brick and mortar Online mall USA Europe Zalando emerging market Developing World middle class consumer choice consumerist materialism consumerism zombie Etsy Marketplace Platform Honest Co. Bonobos Warby Parker Nasty Gal Branding Zulily flash sale Gilt Groupe ModCloth Birchbox corporate strategy closetphile Rent the Runway Zappos tradesy pure play Nordstrom Macy's H&M Primark Zara Fast Fashion Industry ASOS John Lewis Marks & Spencerhttps://pinboard.in/u:asterisk2a/b:a3978ff1a5e4/Banner “Fraud” Doesn’t Matter | Hacker News2015-07-21T00:06:27+00:00
https://news.ycombinator.com/item?id=9914021
asterisk2adisplay advertising banner ads click fraud AdSense pageviews Google Search brand awareness billboard user experience engagement Social Media eyeballs CPM commoditization clickthrough native branded content marketing advertisement targeting re-targeting Programmatic advertorial business model cycle confidence consumer SAAS product closetphile long-term view thinking sustainability sustainable Product/Market Fit Core Value Proposition added creation Net Promoter Score network effect viral coefficient Start-Up lesson advice subscription productivity aspirational mass market niche Popular Culture Pop bait clicks Clickbait Linkbait linkbaiting Newsfeed gatekeeper impression metrics commodity attention span behaviour mobile first homescreen paradgimshift uncertainty Evernote DropBox paywalls paywallhttps://pinboard.in/u:asterisk2a/b:fac76ad69cb7/Homejoy Is Shutting Down At The End Of The Month | TechCrunch2015-07-18T14:30:10+00:00
http://techcrunch.com/2015/07/17/homejoy-is-shutting-down-at-the-end-of-the-month/
asterisk2a> THUS [Freemium] the Free On Phone Version 4 closetphile (wont cost u much except dev) & the Customer paying 4 Cloud Convenience,Security, more features (ie analytics). &! bit.ly/1CSygUA]]>Start-Up lesson advice on-demand convenience scale economies of Venture Capital burn rate runway business model closetphile wardrobemalfunction freemium Homejoy added value creation Perception Silicon Valley Unicorn speculative bubbles speculation Appification mobile homescreen first phone irrational exuberance Rocket Internet Uber Lyft customer acquisition cost retention lifetime SAAS Postmates Service Sector Jobs 1099 Economy uncertainty self-employment Niedriglohnsektor Niedriglohn marketplace efficiencies commodity commoditization price sensitive insensitive sensitivity behavioral economics finance status symbol anxiety socioeconomic social craigslist sustainable sustainability metrics KPI Circa Share marketshare unithttps://pinboard.in/u:asterisk2a/b:b6a92bfce184/